Hey there, I’m Jim Hill, founder of Ringstoday.com.

Back when I was a student at BYU, a bus ride to University Mall cost fifty cents. The greatest thing in the world was BYU Football and that magical 1984 National Championship season. I ate dinner in the Cannon Center, grabbed lunch at the Cougar Eat, and studied in a Lee Library that was half the size it is today. I walked from Helaman Halls, climbed the Maeser Stairs, and sat through church in the MARB. UVU was still a community college, and dances were held in the Provo Tabernacle.

The world has changed a lot since those days. How we buy things has changed even more. AI has transformed nearly everything, and that includes how you can now buy a diamond for the girl who means the world to you.

At Ringstoday, we bring old-fashioned values—honesty, hard work, and real value—into the 21st-century world of electronic commerce. I’m not tinkering in a garage. We work with the same manufacturers that supply the fancy jewelry stores in the malls. The difference? We don’t pay for mall rent, fancy storefronts, or big advertising budgets. That means you get more diamond, more gold, and more ring for your money—no matter what your budget is.

Here’s how it works

You design your ring however you want. Sketch it on paper, describe it to your favorite AI and have it draw a picture, or use our design tools. You’ll see a beautiful rendering of exactly what you want to give her. We take that design, hand it to our jewelers, and they create a precise CAD drawing. You choose the metal—14k, 18k, platinum, even palladium—and we give you a clear estimate.

We refine every detail and lock in an exact price. You receive full IGI or GIA reports with actual pictures of the stones. Everything is transparent. You review it all, give us the green light, and your ring is built. Before it ships, we send you a video of the finished piece so you can approve it. Once you say yes, it heads straight to your door with tracking.

Natural diamonds or lab-grown? We do both, and everything is disclosed upfront. No surprises—except the one you actually want: the look on her face when you drop to one knee.

Most rings come with a 30-day money-back guarantee (check the fine print for the details).

Whether you’re planning a quiet trip to the Provo Temple, a sunrise hike up Y Mountain, a stop at Bridal Veil Falls, or a big celebration with cameras rolling, we want you to do it with a ring that truly reflects how much she means to you.

We help you maximize every dollar so you can give her the very best your budget allows—quality, beauty, and peace of mind included.

Welcome to Ringstoday.
Let’s build something she’ll treasure forever.

— Jim Hill